SEO and content marketing go hand-in-hand — one does not exist without the other.
Whether I’m creating blog posts, comprehensive pillar pages, or industry-specific glossaries, my goal is to create content that drives traffic and awareness — and to help organizations stay competitive in today’s saturated search landscape.
Explore the links below to get a sense of my work.
This pillar page, optimized for the “product management” family of keywords, ranked on page 1 of Google for “what is product management” and page 2 for “product management” within two weeks of launch.
This glossary, a project I spearheaded, contains numerous articles optimized for strategic keywords in the product management space. Many pages have since landed on page 1 of Google for their targeted keywords, including Agile Values, Product Prioritization, and more.